Which institution would make it in real life and why?
Even though the genre is indie we think that the major institutions would be more likely to create our product because there is quite a large market out there for indie pop music which would be too much of an opportunity to miss out on.
This needs development - why do you think a major would be appropriate? Can you give any examples of labels owned by majors that deal with your genre of music? what affect would this have on the type of music video you would produce and where it would be placed?
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